Category Archives: Brand
2 sides of the OTC coin
While we await Nicholas Hall’s review of 2013, in his 2012 address he forecast that one of the key drivers of what he called the ‘new paradigm’ opportunity for growth over the next decade would be ‘stronger branding’. For at … Continue reading
Inspirational Lunch
Here at Dew Gibbons, we regularly host lunchtime talks with people we admire to share our experiences of working on health, beauty and indulgence brands. Last Tuesday, we welcomed Natalie Roche to our Shoreditch studios to talk about her … Continue reading
Latest ‘Open Eye’ Cosmoprof Asia 2012
We’re back with Open Eye, our view on wellness, beauty and design. Our curiosity about Asian wellness and beauty brands finally got the better of us recently and we just had to attend Asia’s biggest wellness exhibition, Cosmoprof in Hong Kong. … Continue reading
BeautyMART: The new way to shop for the beauty consumer?
The beauty business is highly competitive with an over-whelming amount of choice, often giving the consumer not an inconsiderable amount of doubt that the £50 cream they have just bought really is going to do what it claims. It’s … Continue reading
Don’t take that tone of voice with me
Our managing director and co-Founder Steve Gibbons, writes a regular article for SPC Magazine which is the trade magazine for the Soap, Perfumery and Cosmetics industry. Read on for his fonts of wisdom: At one time designers were only called … Continue reading